One of the crucial human being resources for survival is having clean water to drink every day. Therefore, water is a must-have product, and it is bottled in different quantities from which one can choose from. One of the profitable and best business to run is selling bottled water.However, There exist stiff competition in the water business and therefore requires a lot of marketing strategies to attract customers.One of the ways to brand your bottled water is by choosing the most appropriate label on the bottle that catches the eye of the consumer for them to love and buy that particular brand. Stated here are ways through which you can choose the best-bottled water label for your brand.
Before making the decision of using a label, check on the size. Considering how the water bottle is sized, it is crucial to have a label that fits well on the water bottle. For better viewing of the water bottle by consumers, it is therefore not appropriate for the label to cover it all. The reason for this is to clear doubt that consumer may have of you selling impure water to them thus covering the entire bottle with a label. Therefore, it is advisable to settle for the label size that is ideal and in line with the bottle
The design of the bottled water label is another vital factor to consider. Having a better-bottled water label design is one of the marketing strategies. Consumers mostly purchase a product based on how appealing to the eye it is.Therefore, when it comes to choosing a water label that is appealing to the eyes of your target market, choosing an outstanding design will achieve this.The Uniqueness of the design is another point as copying designs with those of already existing brands may not be appropriate.
When creating a bottled water label, it is recommended to consider the making material.For Example, most of the water bottles in the market use polythene labels. Having the correct material making the label is essential so that it can withstand conditions such as heat, moisture, and tear.
Also printing on the label is also a factor to consider. Certain information is printed on the label surface, and thus there should be ease in doing it. Information printed comprises of brand name, contents, expiry date and barcodes among others.These Imprinting should be well visible for anyone to read and when choosing a water label, this is important to consider.
With the above information in place, the task to choose the most effective and appropriate water bottle label is made easier and achievable.